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SOCIAL CONSTRUCTIONISM

A visualisation of social constructionism and design. What makes a chair? It isn’t just four legs and a backrest. We tend to believe that a chair is inherently imbued with the function of being sat on. But it's only materials, colours and shapes – we humans give it meaning. We decide its function and purpose by giving it a name. With this nameless and purposeless furniture, the group of beholders is allowed to decide its function. It's not until the group is unanimous about what it is that it becomes that.

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